The Non-UPF Program, Creating a Healthier U.S.

Our 501(c)(3) nonprofit knows that change starts with people like you. Every dollar you give helps bring clarity and truth to our food system — so you know what you're eating and feeding your family.

Why it Matters

Our nation is facing a public health crisis — and it’s being driven by what’s on our plates. Ultra-processed foods (UPFs) make up:

  • 67% of energy intake for U.S. youth (ages 2–19)

  • 57% for adults

As a result, our children are growing sicker, and adults are dying younger. Consumers deserve better.

Your Gift Fuels Real Change

Every dollar of our $87,000 goal helps build a healthier U.S. through food labeling, education, and research with the nation’s first UPF Certification and Education Program. 

With your donation, we can expand our reach and impact through our three-pillar mission:

  • Help consumers quickly identify safer food choices. Our first ever trademarked Non-UPF Certification established June 2024, appears on food packaging so shoppers can easily spot non-ultra-processed foods at a glance.

  • We partner with organizations and speak directly to healthcare professionals, educators, and families to raise awareness about the dangers of UPFs and how to choose better alternatives.

  • Help us build a first-of-its-kind UPF research and practitioner platform that allows scientists and health experts to collaborate, share data, and advance solutions for real food reform to help minimize UPF and increase healthier foods.

Why Donate Now?

✔️ Every dollar counts — small gifts add up to big impact
✔️ Tax-deductible — we're a registered 501(c)(3) nonprofit (EIN: 99-4366987)
✔️ You’ll get a receipt right away
✔️ Double your gift — check if your employer has a donation-matching program
✔️ Legacy giving — we accept bequests, DAFs, and estate gifts under Sections 2055, 2106, or 2522 of the IRC

Join the Movement for Food Transparency

Together, we can make it easier for families to eat well, live longer, and thrive. Thank you for being part of the solution.

Make your secure, fee-free donation through Zeffy.

Thank you for supporting our mission — your support is invaluable.
— The Non-UPF Program Team

“This certification aims to decrease confusion and enhance transparency, guiding you toward foods made without synthetic ingredients, and reducing short- and long-term health risks.”

— The Non-UPF Program

Get on the list for updates.

Interested in being the first to know the latest updates with The Non-UPF Program? Submit your information and we’ll send updates as they progress.